enhance conversion rate

Are you aware that it takes simply just five seconds for your website visitor to push the ‘back’ button on the top left? Yes, its unbelievable and disappointing but very true. In fact you must have done the same several times. So, when you are in online home business and have a website of your own, are you sure your web visitors are not moving away in the similar fashion.

Even when you have gone through tedious SEO tactics and applied PPC, link exchange, content analysis and social media to the website, there are few things that can still improve your conversion rate.

Professional Website:

Now, how can you tag your website design a ‘wow’ or ‘just another portal’? If it’s not a ‘wow’ make sure at least its closer. The first impression leaves a deep impact on your visitor.

Testimonials section:

In case you have a few testimonials post them on the website. The testimonials must be placed on the home page of the portal, along with name and place and profile photo. This creates the goodwill as well as increases the trust factor. Your customers will probably fall for your product or service after reading a few good testimonials.

Feedback:

Create a feedback section at the website. This will allow visitors interact with you. Again you can place links of Twitter, Facebook and MySpace accounts. You can discuss about new topics now and then.

Online Security:

Display the security measures taken by your online business to offer complete money transaction security. This must be featured at the very home page of your site. This again increases the trust factor.

New Updates:

In case there are any new updates on achievements or something similar feature them on the home page. Visitor often value portals that are recognized.

These are a few things that can enhance your conversion rate apart from the optimization techniques applied.

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Executive Coach Meredith has successfully coached entrepreneurs, and senior executives at leading institutions. To learn more about coaching services log onto www.meredithhaberfeld.com

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